I’m your new Fractional Integrator. Let’s create and implement the strategy to build your business from startup right through to exit.
Hi, I'm Laura
A Fractional Integrator and Business Strategist for lifestyle business owners who want to build fast growth companies that they can scale and exit.
I’ve spent 25 years advising business owners and management teams of distressed companies, startups and fast growth businesses. The fact I am a Chartered Accountant means I understand the numbers…and more importantly the stories they tell. Add to that I’ve been running companies for the last 15 years and you’ll see it’s my lived experience that makes me the Integrator and Strategist you need.
Not only do I know what your company needs to do to turn it into a profit machine that you can exit down the line (with your retirement and financial future secure), I go one step further and implement the changes and get your team on the same page. Less stress, more money and the lifestyle you had hoped for when you chose to build your own business.
You’re a visionary. You love what you do. You think about it all the time, you live and breathe your business. But your passion and effort just isn’t translating into the level of money in the bank that you wanted. You can’t understand why you just can’t break through this income ceiling.
You’ve got the vision and you love testing out new ideas and seeing the feedback but you’re just not quite so great at turning them into the financial results you want. You’ve got your business off the ground and it’s making money but it’s not growing at the rate you wanted. You know your idea is great but you don’t feel great when you look at the money available to take home at the end of the month.
Something gets lost when you try to translate your vision to your team. They’ve got whiplash because they feel like you change direction every other week. You don’t want to create the SOPs and map out the client onboarding. You don’t what KPIs should be tracked. You have no idea how to run your management meetings and every time you log into your P&L, the numbers just start swimming. You NEED an Integrator - and here I am.
You want to feel free, you want to have fun, you want to make a difference but you often find yourself sat there scratching your head wondering why it all feels so fricking hard…
You can’t understand why your team just don’t deliver. You don’t want to get involved in the day to day running, you just want to count on someone who can implement your vision and start showing you the results you’d been hoping for.
You don’t want to work forever, you want space and time to explore other ideas, build new businesses, invest in other startups, travel, see your kids. Your business was meant to give you more freedom but frankly it’s starting to feel like a bit of a burden.
This business journey has been more of a rollercoaster than you could ever have imagined, and you are beginning to wonder whether you are really made for this wild ride, after all. The pursuit of freedom hasn’t really been all that it’s cracked up to be and you’ve almost given up on the pursuit of happiness at this point.
I work with you to establish your business goals, create the strategy to get there, implement it, translate it to your team and then manage everyone so that you can:
Make more money,
Achieve great product/service delivery to your clients,
Create a happy team and
Build a business that you can sell down the line for enough to see you right through retirement.
As a Fractional Integrator and Strategist with a jaw dropping history of corporate turnarounds, fast growth and exits worth millions, I get exactly how you feel and I am uniquely positioned to strategically guide you out of this place you find yourself and help you build your lifestyle business that delivers your ultimate goals.
I understand the business owner journey from the inside, out.
I also understand fear/stress and the desire to have one person you can trust, lean on, discuss things with that will ALWAYS have your back and will make all decisions with your and your business’s best interests at heart.
Together, we can do this. We can build the greatest asset you will ever have and we can make sure that financially it takes care of you for the rest of your life.
Together, we will reverse engineer your end goal and we will map out the strategy that will help you deliver that. With your strategy, we will look at EVERYTHING from product ladders, pricing, market and audience refinement, lead generation, content creation, tech, team to finance and operations management. With 25 years of business experience, there is nothing I haven’t seen before. Recessions, booms, pandemics - I’ve guided my clients and my own businesses through it all. I am the safe pair of hands that you need right now.